Drake’s new album is titled $ome $exy $ongs 4 U (and Prince is turning over in his purple grave) but if it was titled Some Shitty Songs 4 U then at least you’d know what you’re getting into. This is 21 songs of heavily-autotuned, faux-babymaking, lyrically-cliche bullshit. What is this man thinking? I mean, seriously, after years and years of making right moves, suddenly he can’t make any right moves. (I will not be going into detail on these songs because I can’t really listen to them deeply. I tried but my ear is repelling them. Also, who needs a song by song discussion? The whole shit is wack.) And you know what’s bizarre—Drake slated this album for this moment, right after the Super Bowl, to take attention and momentum away from Kendrick and he still failed.
Drake’s career is massive like he’s a multi-million-dollar American corporation. Corporations are supposed to think carefully about their future path and make strategic moves whenever releasing new products. I know an artist like Drake thinks about the direction of his career in minute detail—who should we collaborate with, what should the sound be, what should the look be, people like him have multiple meetings about stuff like that. No decision goes un-microscoped. Being a major artist is like running for President in that you and your team are paying attention to every detail. But over the last year, the Drake corporation has been run so poorly that if there were a board of directors they would want to fire Drake. If there were stockholders in a publicly-traded Drake Inc, they all would’ve sold.